Discover. Grow. Connect.
With Clarity. Authenticity. Intention.
Who We Are
The Art of Moxie was created by Shawn Ramsey and stems from a passion for empowering clients (companies and individuals) to grow through authentic and intentional self discovery, communication and connection.
Throughout her career, Shawn has helped hundreds of entrepreneurs build their businesses, pursue their dreams and create the lives they want to live. Prior to following her own entrepreneurial path (starting with founding Crossroads PR & Marketing in 2003), Shawn led communication efforts at a number of successful entrepreneurial companies including TogetherSoft ($210 m acquisition) and OpenSite ($542 m acquisition).
Shawn offers services in three main categories:
Positive Psychology and Mindset Coaching
Strategic Communications Consulting
Forest Therapy
The common thread that flows through these services is Shawn’s desire to help clients shift the way they think, grow, and show up in this world. She asks the tough questions, helps shine a light on those shadows, and supports clients as they grow into the next best version of themselves.
Are you ready to show the world who you really are? Shawn excels at helping clients do just that.
Check out Shawn’s LinkedIn profile to learn more about her experience and expertise.
What We Do
Coaching For Entrepreneurs & Others
As a Positive Psychology and Mindset coach, Shawn is especially passionate about working with women committed to creating positive change for themselves, their workplace, and the world. She loves working with individuals looking to achieve better alignment and fulfillment with their personal and professional lives. As a serial entrepreneur, Shawn is uniquely qualified to help other women follow their unique entrepreneurial path.
Areas of coaching expertise include Nature-Based Coaching, Positive Psychology, Mindful-Based Stress Reduction, Self-Discovery, Empowerment, Positive Intelligence, and Emotional Intelligence.
Shawn’s coaching experience has included roles at The University of North Carolina Chapel Hill and Duke University, in addition to private coaching engagements.
Strategic Communications Consulting
Shawn pulls from her 20+ years of experience, expertise, and proven track record to help clients build a solid communication foundation, increase revenue, and sustain growth, through strategic engagement with prospects, customers, partners, investors, and employees. Areas of expertise include:
Strategic positioning and messaging
Customer Discovery
Customer Case Studies
Overall Content Strategy
Strategic Content Development (blogs, eBooks, white papers, and more)
Stakeholder Engagement
Thought Leadership
M&A Communications
Forest Therapy and Forest Bathing
As a certified Forest Therapy Guide, Shawn helps clients understand the therapeutic and holistic benefits of being in connection with Nature. She facilitates forest bathing (Shinrin-yoku) experiences that open our senses through nature-connected invitations, creating opportunities to learn more about ourselves and the world around us.
Shawn believes that nature is the perfect catalyst for growth and exploration. With that in mind, she also offers several nature-based workshops to help facilitate discovery and connection.
Shawn has partnered with the JC Raulston Arboretum, the North Carolina Botanical Garden, NC State University, and other organizations to introduce forest therapy to the greater Raleigh, North Carolina region.
Custom experiences and workshops are available on an individual or group basis. Forest Therapy is a great addition to any company's employee wellness program, wellness retreats, leadership retreats, and more.
What Clients Have To Say
“Shawn has been instrumental in helping me tap into passions and align them with my why and overall purpose. She has challenged me to go beyond linear thinking toward possibility thinking. ”
“Shawn clearly understands the mindset of an entrepreneur and brings an unparalleled understanding of how marketing and sales work together. Shawn’s not afraid to take the lead and guide the executive team in a direction that ultimately leads to success. ”
“Shawn’s love, respect and appreciation of our earth shines through as a Forest Therapy guide. She is well organized, confident and creative in the invitations to immerse, commune and connect with nature. I highly recommend this healing practice and Shawn’s skillful and passionate guidance.”
“I can highly recommend Shawn Ramsey’s coaching abilities for many reasons, based on my personal experience with her. First (and extremely important), she knows how to LISTEN with focused attention. She then skillfully reflects back what she hears for clarification. From here, she proceeds to ask thought-provoking and intelligent questions, relevant to the issues at hand. Whether personal or professional, Shawn can truly help you ‘shift your lens’ to enable new paths to solutions and resolutions”
“Shawn was instrumental in securing key clients which led to our successful exit via a merger with an adjacent healthcare communications organization in summer of 2019. During 2020, while most of healthcare slowed to a crawl, we were able to grow ARR by approximately 30%. This growth was largely due to the marketing and communications work that Shawn helped define. ”
“Thank you so much for the Forest Walk experience! It was truly profound and lovely. Also, thank you for the work that you are doing. You are truly bringing light into what often seems like a dark world. I do not doubt that the earth appreciates you. ”